TYVM
✳ For local businesses, and bigger ones

Back real people. Put your name on it.

Reach the makers and doers who share their work here, and the grown-ups around them, in a place with no ads, no tracking, and nothing to feel uneasy about. One plain line in our footers, and everyone sees you helped keep TYVM free.

✳ Why it’s worth it

Three reasons, and a difference.

Trust

The tracking isn’t built, because the product is used by minors. Yours is the one placement where nobody was followed here.

Audience

Young makers and doers, and the adults around them: parents, teachers, scout leaders, the neighbor who bought the bracelets. And, from launch, people who run their page from their own AI assistant.

Context

Moments of gratitude and making, not moments of friction. Nobody’s being interrupted, because there’s nothing to interrupt.

✳ The difference

This is not advertising.

It’s underwriting, public-radio style, and the difference is technical, not cosmetic.

Advertising, anywhere else
Underwriting with TYVM
Auction, CPM, per impression
✳ Subscription from $1 a month, share proportional to spend
You buy targeting
✳ You buy presence. Everyone sees the same line
A third-party script in the page
✳ Static first-party text we serve. No request leaves our origin
Big budgets buy exclusivity
✳ A hard ceiling on any one share, whatever you pay
You’re one of thousands
✳ We publish who underwrites us. Your name is on a short list
✳ Pricing

Pay what you want, from $1 a month.

For now we send one invoice a year. There’s no checkout, and nothing is charged until your line has been read and can run.

Nobody’s priced out

A local shop at $5 and a technology company at $2,000 are in the same rotation, on the same terms. There’s no enterprise tier, because there’s only one kind.

Nobody buys the whole thing

Once there are four or more underwriters, no one can hold more than 30% of the paid rotation. Presence is for sale; exclusivity isn’t, at any price.

Early is worth more, and we’ll say so

As TYVM grows, the same $50 buys a smaller slice of a bigger number. Early is cheaper, and we’d rather tell you than let you find out.

Try it: your monthly support
$25 / month
~12%
of the paid rotation
1 in ~8
placements is yours

Illustrative, using an example rotation. The live calculator uses real numbers, and only appears once a few underwriters are in, so no one’s amount can be worked out from it.

✳ For local shops

What $5 to $50 a month buys.

The kids who buy your paints, strings and stickers are making things worth paying for. Here’s what backing the place they show it gets you.

Your name and one plain line

Something like “Your shop’s name, art supplies and classes on Main Street since 1987.” It runs in our footers and emails, the same line for everyone who sees it. Never on a young person’s own page.

A real share, early

Your share is what you pay against what everyone pays. While the list is short, the first names get an outsized share. As it grows, the same amount buys a smaller slice, and we’d rather say so now.

Your name on a short list

We publish who underwrites us. A person reads your line before it runs, and nothing goes up until we’ve both agreed the wording.

We won’t put a percentage on the early share yet. A live number only appears once there are at least three underwriters, so nobody’s amount can be worked out from it.

✳ For credit unions and community lenders

Your name and your mission. Never a product.

A lot of credit unions already teach young people about money, and we’d be glad to talk. Because a line from a financial institution sits close to a young person’s first earnings, the rules are tighter, and we’d rather tell you before you write a word.

What it would be

  • Your name and one mission sentence
  • On our marketing pages only
  • Read by a person before it runs

What it never is

  • An account, a loan, a card or a rate
  • Inside the app, or in emails to families
  • Any say over which payment app a family uses

Nothing runs yet. Our standard keeps financial products away from young people, and it is still being set. Until it is, no credit union or bank line runs anywhere, and nothing is charged.

✳ The receipts

Who underwrites TYVM.

Nobody yet.

The list is published on this page once the first underwriter signs. Today every footer line is our own. Yours could be the first.

✳ Where it runs

And where it never will.

Yes

  • The footer of our emails
  • The footer of the app, where creators work
  • Our marketing pages

Never

  • A creator’s own page
  • Anywhere in the grown-up consent flow
  • Anything that looks like it came from a creator

A visitor on somebody’s page came for that person. Renting their footer would be taking a cut with extra steps, and we don’t take a cut.

✳ The standard

What your line has to clear.

Published up front, so you can decide before writing a word. It’s tighter than an ad network’s, on purpose: a thirteen-year-old sees the app footer every day, so the test is whether it could run in a school newsletter.

No alcohol, tobacco or vaping. No gambling or betting. No dating. No financial products, credit or crypto. Nothing with its own age gate. Nothing designed to alarm. One line, plain text, no superlatives we’d have to verify.

A person reads every line and records that they did. Change the words or the link afterwards and the approval is dropped automatically, until somebody reads it again.

✳ Talk to us

There’s no checkout yet, and that’s on purpose.

The first few of these should be done by a person anyway: somebody has to read the line. Once the inbox is open, tell us who you are and roughly what you had in mind, and we’ll sort it out.

The partners inbox opens soon. If an email from us brought you here, just reply to it. We use what you send to reply to you and nothing else. No list, no newsletter, no sharing it on.

✳ Underwriter questions

The practical bits.

What does a business get for underwriting TYVM?
One plain line of text with the business’s name and an optional link, shown in TYVM’s footers, emails and marketing pages. Its share is proportional to what it pays, and it never appears on a creator’s page.
Does TYVM underwriting track or target anyone?
No. The line is static first-party text TYVM serves, with no third-party script, no cookie, and no request leaving TYVM’s site.
How much does it cost to underwrite TYVM?
Pay what you want from $1 a month, and for now TYVM sends one invoice a year. A business’s share of placements is what it pays against what everyone pays, and once there are four or more underwriters no one can hold more than 30% of the paid rotation.
Can a local shop underwrite TYVM?
Yes, from as little as $1 a month, on the same terms as a large company. A shop’s name and one plain line join the rotation in TYVM’s footers and emails, and the first underwriters get an outsized share while the list is short. Nothing is charged until the line has been read and can run.
Can a credit union or bank underwrite TYVM?
TYVM is glad to talk, but no credit union or bank line runs anywhere yet. TYVM’s standard keeps financial products away from young people, and it is still being set. Once it is, a credit union could run its name and mission only, on TYVM’s marketing pages, never a product and never in the app or family emails.
What businesses can underwrite TYVM?
Any whose line could run in a school newsletter. TYVM takes no alcohol, tobacco or vaping, gambling, dating, financial products, credit or crypto, nothing with its own age gate, and nothing designed to alarm, and a person reads every line before it runs.
Can TYVM underwriters see results?
Yes. TYVM publishes what it measured beside what it promised, and counts renders as renders, never as viewers.